Mike Kirk Understands Motivation
U.S. Lawns Hall of Fame member Mike Kirk knows what it takes to retain customers and employees. He’s had one customer for over 12 years and one manager for 14 years. Other employees have been with him 4 to 10 years. What’s his formula? There are a number of factors,…
Read moreA Perfect Expression Of Our Brand DNA
Stewardship Beyond The Call Of Duty One of the greatest qualities all U.S. Lawns franchise owners share in common is a deep commitment to caring for our communities. It’s reflected in our daily actions and planned events throughout the year. But sometimes, it’s the unexpected which really makes our dedication…
Read moreThe Service Revolution: Things Just Got Real
One great thing about U.S. Lawns is that we don’t just talk the talk. When we embrace an idea, we make sure it gets done. This can lead to times of great change, as we’ve recently seen, and sometimes growing pains aren’t comfortable. But we face the future boldly, holding…
Read moreHow to Create a Service Revolution
Thanks for tuning into Ken’s message on Friday. We hope it addressed any questions or concerns you may have about our service revolution. As Ken reminded us, our focus will remain on building strong franchisees, and ensuring an economically sound transition for each of you. As our President, Ken’s job…
Read moreThink Big, Act Small: Radical Personalization
“The bigger a company gets, the smaller it has to act.” That’s a quote from John Moore, author of the book Tribal Wisdom and former marketing director at Starbucks. And it’s pretty relevant to a national grounds care company whose lifeblood is local franchisees. We think there’s something to be…
Read more100% Customer Satisfaction and the Crew Leader
Last week we talked about Customer Satisfaction and why service is one of the most important business tools you possess. Now, we’re going to focus on another important (and closely related) advantage: the people who work a job site and make customer service happen. It’s become something of a cliché…
Read moreReflections from Baltimore: Still Moving in a Bold Direction
It’s hard to believe our next annual conference is just a few months away. Last year in Baltimore, we made history. With record attendance and a dramatic rebranding, we launched a new era for U.S. Lawns. Most of us are still working to implement the details of the new brand…
Read moreFranchise Network Growing at Record Pace
U.S. Lawns announced a record-breaking year of growth in 2012, awarding a total of 28 franchises. The down economy has not stopped the success of this company, with 126 franchises joining the nationwide network since 2008. Almost half of these have been “conversions,” or existing landscape business owners that converted…
Read moreVeterans Find Secure Future With U.S. Lawns
As troops return home from war to a still uncertain economy, U.S. Lawns is doing its part to put them back to work and even help them start businesses. Our veterans program provides financial assistance and guidance for qualified vets to become U.S. Lawns franchise owners. In fact, three out…
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