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OUR LEADERSHIP

Our goal is to become the best in all we do, supported by a strongly connected network of all-star franchisees who work together to service customers of all sizes with properties nationwide.

Ken Hutcheson

President

Ken Hutcheson, CEO of EverSmith Brands, leads strategic growth for a diverse B2B franchise portfolio spanning five service-brands with over 340 locations globally. Through Ken’s nearly 30 years of experience in the B2B franchising space he has refined his focus on profitable growth, mentoring, fostering a culture of improvement, and industry contributions to underscore his commitment to sustainable franchise success and innovation.

Dave WELLS

Vice President

Dave Wells leads the way for the overall U.S. Lawns Brand Presence and growth nationwide. He is directly involved in the Franchise Recruiting philosophy and validation process.  He guides the vision and direction of the Sales and the Marketing & Communications teams. He oversees the management of Marketing Fund activities, communications strategies, and the U.S. Lawns brand presence nationwide.

Mike Wood

Vice President

Mike leads U.S. Lawns franchise operations by evaluating and developing strategies to improve, define and drive consistency in all aspects of system operations. He is responsible for continuing to advance our U.S. Lawns operating plans, including support tools, processes and partner programs, to ensure brand standards are met throughout our network.

MELISSA FRY

Sr. Director, Finance & Accounting

Melissa, a CPA, oversees the U.S. Lawns Home Office accounting team and all aspects of finance and accounting operations, including financial reporting and analysis, forecasting, budgeting, and KPI’s. She is a Certified Quickbooks Pro Advisor.

JOHN STEEVES

Director, Franchise Support

John leads our teams of Advisors and Field Support Specialists. These teams provide initial and ongoing support and guidance to our franchisees in areas of business planning, operational performance, employee training and customer satisfaction.  These efforts are in support of helping our franchisees reach their business goals in partnership with supporting the goals and initiatives of the home office and the U.S. Lawns brand.

Pam Dolan

Business Management Director

Pam oversees the day-to-day operations of the office administration. She is the liaison for franchise documents, certificates of insurance and other business documents for franchisees. Pam is also responsible for all special events for U.S. Lawns, including the Annual Conference, meetings and other national, regional or local events.

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